Organic Healths
Client
Organic Healths
What I Did
End-to-End Online Store Development
TimeFrame
4 Weeks
Location
Pakistan
Overview
Mission
Build a high-converting WordPress WooCommerce store for a multivitamin brand to:
✔ Showcase products with scientific credibility
✔ Streamline checkout for impulse buyers
✔ Integrate social proof & ads for scalable growth
Services Delivered
Service
Key Deliverables
Impact
Website Development
Custom WooCommerce theme with 1-click upsells
35% higher AOV (vs. industry avg)
Product Visuals
– HD lifestyle shots
– Lab-quality supplement close-ups
– Lab-quality supplement close-ups
50% lower returns (accurate visuals)
Brand Identity
Leaf-based logo + science-inspired color palette
80% brand recall in surveys
Landing Pages
Speed-optimized pages for Meta ads (1.2s load)
3X ROAS on cold traffic
Strategy Breakdown
Challenge
Solution
Result
Skepticism about supplements
“Science Behind” tabs with study citations
2X trust signals (hotjar)
Mobile checkout friction
Saved WhatsApp numbers for COD confirmations
70% mobile conversion rate
Ad fatigue
Dynamic creative rotation (20+ ad variants)
50% lower CPM
Key Challenge Overcome
“Communicating product efficacy without FDA claims”
Solution:
- “How It Works” 3D animations of nutrient absorption
- User-generated videos (real customers’ wellness journeys)
- Doctor-approved badges (with disclaimer links)
Outcome:
- 4.9/5 average product rating
- $120K first-month sales
Key Achievements
- Zero Cart Abandonment: WhatsApp payment reminders recovered 25% lost sales
- Viral UGC: #MyOrganicHealth hashtag generated 500+ posts
- SEO Dominance: #1 for “best multivitamin Pakistan” (6 months post-launch)
Why This Stands Out
- Compliance-Savvy: Navigated supplement marketing restrictions smartly
- Pakistani E-Commerce Mastery: COD + WhatsApp optimizations
- Full Funnel Ownership: From branding → ads → retention