MadOn Technologies – Software House Website
Client
MadOn Technologies – Software House Website
What I Did
Web Development & Digital Branding
TimeFrame
4-12 Weeks
Location
Pakistan
Overview
Mission
Develop a high-performance website for a Pakistani software house to:
✔ Showcase their ERP & mobile app development expertise✔ Generate qualified B2B leads
✔ Establish them as a premium tech partner in a competitive market
Services Delivered
Service
Key Deliverables
Impact
Website Development
Custom WordPress/React site (state stack)
Fast, scalable, SEO-ready
UI/UX Design
Modern, tech-driven interface with case studies
Improved engagement
Lead Generation
Contact forms + chatbot integration
40% more inquiries
Performance Optimization
95+ Google Lighthouse score
Faster load times
Casetomiz Strategy Breakdown
Challenge
Solution
Result
Standing out in a crowded market
Focused on ERP success stories with data/metrics
Increased trust & conversions
Explaining complex tech simply
Used interactive infographics for ERP workflows
Lower bounce rate
Mobile responsiveness
Prioritized touch-friendly navigation
60% mobile traffic retained
Key Challenge Overcome
“Clients didn’t understand ERP value”
Solution:
- Created animated explainer videos (ERP benefits in 60 sec)
- Added client testimonials with ROI metrics
Result:
- 50% more demo requests
- Reduced sales cycle by 30%
Key Achievements
- 3X more leads than old website
- Client’s sales team reported 50% less cold outreach (website pre-qualified leads)
Results
- Traffic: 200% increase in 3 months
- Conversions: 25% contact form completion rate
- SEO: Top 3 rankings for 5+ commercial keywords
Why This Worked
- Tech credibility – Showcased real case studies with metrics
- Simplified complex services – Used visuals/videos to explain ERP
- Mobile-first – 60% of Pakistani users browse on phones